2 min article

Product research

All sellers can now take advantage of insights on what to sell, when to sell, and how to sell on eBay, directly from the Seller Hub Research tab and the mobile apps. Sellers with access to Seller Hub can use Product research

Business sellers with a Basic Store subscription or above also get access to Sourcing insights as part of their Store subscription.

Product research

With Product research, you can see how products and categories are performing across all of eBay's marketplaces. Easy-to-understand reports provide an overview of which products and categories are popular, and which strategies are successful in attracting buyers.

For customized and targeted insights about markets you're interested in, simply search by keyword or product, and apply filters such as Category, item Condition, or other filters such as Brand, Color, or Buyer and Seller locations. 

Go to Product research

Product research gives you access to the last 3 years of eBay sales data for millions of items, including:

  • Sales trends
  • Average sales price
  • Sold price range
  • Average shipping costs and the number of listings offering free shipping
  • Sell through rate (for searches of items sold 90 days ago or less)
  • Total number of sellers who have sold that item
  • The selling format in which items are sold

Sourcing insights

With Sourcing insights, sellers can access real-world sales data to develop their sourcing strategy and identify areas of opportunity. Sourcing insights is available at no extra cost to business sellers with a Basic Store subscription or above. If you don’t yet have a Store but would like to use Sourcing insights, you can sign up for a Store today.

Sourcing insights also helps sellers to:

  • Source inventory based off of sold single stock listings to discover what is in or out of stock so that you can offer a competitive option
  • Research by Category to gain insights into categories which have high demand and low inventory represented on eBay

Go to Sourcing insights

Frequently Asked Questions

Tip
To give us feedback on Product research, select Comments? from the right hand corner of your Research dashboard - opens in new window or tab .

With Product research and Sourcing insights you get access to data from millions of online sales to identify top performing products and the best strategies to optimize listings.

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